Month: January 2023

LAS VEGAS — BMW’s new vision of a digital world on wheels, the BMW i Vision Dee midsize sedan concept presented at CES 2023, reveals a smörgåsbord of technologies the German automaker is cooking up to blend virtual and physical experiences. “With the BMW i Vision Dee, we are showcasing what is possible when hardware
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OAKLAND, California — Qualcomm has unveiled an automotive processor chip called Snapdragon Ride Flex SoC that handles both assisted driving and cockpit functions, including entertainment, the chipmaker said in a statement. Previously those functions were handled on different chips and merging them can help bring down costs, said Nakul Duggal, Qualcomm’s head of automotive. “Obviously
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Chrysler will be the first Stellantis brand in North America to deploy the automaker’s next-generation technology in the cockpit. Stellantis is demonstrating a mock-up of its two-seat Chrysler Synthesis layout during CES in Las Vegas this week. The Synthesis design incorporates several upcoming Stellantis tech platforms, including STLA Smart Cockpit, STLA Brain and STLA AutoDrive.
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SEOUL — Hyundai Motor and affiliate Kia forecast that their combined global vehicle sales will jump nearly 10 percent in 2023, even as last year’s sales fell short of target due to supply chain disruptions. The companies sold 6.85 million vehicles in 2022, about 4 percent less than their combined target of 7.16 million vehicles,
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A coveted luxury auto account will be up for grabs in 2023 as BMW of North America is conducting an agency review for creative, media, social and CRM, the brand confirmed to Ad Age on Tuesday. Ad Age is an affiliate of Automotive News. Omnicom’s Goodby Silverstein & Partners has held the creative account since
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